Simple Analytics
Privacy-first web analytics from the Netherlands, without cookies
Simple Analytics is a Dutch web analytics service that does not use cookies or collect personal data, and stores its data in the EU. It provides a clear dashboard of visits, referrers and pages, event and goal tracking, and an AI assistant that answers questions about your traffic in plain language. Its focus on GDPR compliance makes it a fit for European businesses and privacy-conscious sites.
- features
- 5
- alternatives
- 6
- platform
- 1
- Updated
- Oct 12, 2026
Features
Our take
Pros
- No cookies or personal data, with storage in the EU
- Clean dashboard that is quick to read
- AI assistant answers traffic questions in plain language
Cons
- Fewer advanced reports than full analytics suites
- Neither open source nor self-hostable, unlike some rivals
Editorial assessment by the Alternatives.tools team, based on what the product is known for. Not a user review.
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User reviews
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