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Later alternatives

Top Social Media Management like Later

The most popular alternative to Later is Hootsuite. Other great alternatives to Later are Metricool, Publer, SocialBee, and Buffer.

Most alternatives to Later are in the Social Media Management category, compared here by price, platform and features.

Later alternatives
AllFreeOpen source
11 apps

All Later alternatives

  1. Hootsuite centralizes publishing, social inbox, listening and reporting for organizations managing many social accounts.

    12 Hootsuite alternatives

    Pros

    • Publishing, inbox, listening and reporting in one platform
    • Handles many accounts across large organizations
    • A large app directory extends the platform

    Cons

    • Expensive for individuals and small businesses
    • No free plan, only a trial
    • The interface can feel cluttered and unintuitive
    Cost / License
    Free trialProprietary
  2. Metricool combines scheduling, analytics and ad reporting for social networks, blogs and ad accounts, popular with freelancers and agencies.

    10 Metricool alternatives

    Pros

    • Scheduling, analytics and ad reporting in one tool
    • Covers blogs and ad accounts alongside social networks
    • Free plan for a single brand

    Cons

    • The interface packs a lot of data and can feel busy
    • Advanced reports and integrations require paid plans
    Cost / License
    FreemiumProprietary
  3. Publer is a social media scheduling tool that publishes to networks such as Facebook, Instagram, X, LinkedIn, TikTok, Pinterest and YouTube. It offers a calendar view, recurring and bulk scheduling, an AI assistant for captions and images, a link-in-bio page and analytics. Its free plan covers a few accounts, which suits freelancers and small businesses.

    9 Publer alternatives

    Pros

    • Recurring and bulk scheduling save time
    • Link-in-bio page and AI assistant included
    • The free plan covers a few accounts

    Cons

    • Analytics are less detailed than in agency-focused tools
    • Advanced features are reserved for paid plans
    Cost / License
    FreemiumProprietary
  4. SocialBee is a social media scheduler that sorts posts into content categories, such as tips, promotions or blog links, each with its own posting schedule, and can recycle evergreen posts automatically. It supports the main networks, offers an AI copilot for generating posts and strategy, and includes an engagement inbox and analytics. Optional done-for-you services can also handle content creation.

    11 SocialBee alternatives

    Pros

    • Content categories each get their own posting schedule
    • Automatic recycling of evergreen posts
    • AI copilot for generating posts and strategy

    Cons

    • No free plan beyond the trial
    • Setting up categories takes time before it pays off
    • Analytics are basic compared with dedicated reporting tools
    Cost / License
    Free trialProprietary
    Platforms
  5. Buffer lets individuals and small teams schedule posts across the main social networks, collaborate on drafts and track engagement.

    12 Buffer alternatives

    Pros

    • Clean, simple interface for scheduling on major networks
    • Free plan for a few channels
    • Draft collaboration and engagement analytics

    Cons

    • Engagement tools are limited compared with full social suites
    • Per-channel pricing adds up with many accounts
    • Analytics are too basic for agency reporting
    Cost / License
    FreemiumProprietary
  6. Postiz is a self-hostable social media scheduler with AI-assisted writing, team workflows and support for many networks.

    6 Postiz alternatives

    Pros

    • Open source and self-hostable, keeping your data under your control
    • Supports many social networks from one dashboard
    • AI-assisted writing and team workflows

    Cons

    • Younger project, less polished than established tools
    • Self-hosting requires technical setup and maintenance
    Cost / License
    FreemiumOpen source
  7. Sprout Social is a social media management platform for brands and agencies, combining scheduling and a shared content calendar, a unified inbox for messages and comments, analytics reports and social listening. It includes approval workflows, team permissions and conversation histories per contact. It is aimed at mid-sized and larger teams that need detailed reporting across many profiles.

    9 Sprout Social alternatives

    Pros

    • Unified inbox gathers messages and comments from every profile
    • Detailed analytics reports suited to client and management reviews
    • Approval workflows and permissions built for larger social teams

    Cons

    • Per-seat pricing gets expensive as the team grows
    • No free plan beyond the trial period
    • Feature depth can feel heavy for solo creators
    Cost / License
    Free trialProprietary
  8. Loomly is a social media management tool organized around a content calendar where teams plan posts, collaborate on drafts and run approval workflows before publishing. It suggests post ideas based on trends and key dates, previews content for each network, and includes an inbox for comments and messages plus analytics. It is aimed at marketing teams and agencies that coordinate several brands.

    9 Loomly alternatives

    Pros

    • Content calendar with built-in approval workflows
    • Post ideas based on trends and key dates
    • Previews show how posts will look on each network

    Cons

    • No free plan beyond the trial
    • Analytics are less detailed than dedicated reporting tools
    • Costs rise as you add brands and users
    Cost / License
    Free trialProprietary
  9. Agorapulse is a social media management tool founded in France that brings publishing, a unified inbox, social listening and reporting into one interface. Its inbox lets teams process comments, mentions and messages like email, with assignment and saved replies, and its reports can tie social activity to website traffic and conversions. Agencies use it for client approvals and shared calendars.

    10 Agorapulse alternatives

    Pros

    • Unified inbox handles comments and messages like email
    • Reports can tie social activity to website traffic and conversions
    • Client approvals and shared calendars suit agencies

    Cons

    • Per-user pricing gets costly as teams grow
    • The free plan is very limited
    Cost / License
    FreemiumProprietary
  10. Typefully is a writing-first tool for creators and teams who publish on X, LinkedIn, Threads, Bluesky and Mastodon. Its distraction-free editor makes it easy to draft threads and long posts, preview them, then schedule or queue them, while AI features suggest improvements and rewrites. Analytics, team workspaces and shareable drafts for feedback round out the product.

    7 Typefully alternatives

    Pros

    • Clean, distraction-free editor built for threads and long posts
    • Publishes to X, LinkedIn, Threads, Bluesky and Mastodon from one place
    • Shareable drafts make it easy to collect feedback before posting

    Cons

    • Built for text posts rather than image- or video-first networks
    • No social inbox or listening tools like full social media suites
    • Advanced scheduling and analytics require a paid plan
    Cost / License
    FreemiumProprietary
    Platforms
  11. Planable is a collaboration tool where marketing teams and agencies draft social media posts, preview them as they will appear on each network and gather feedback and approvals from colleagues or clients. Posts can be commented on in context, moved through multi-level approval and then scheduled. It also handles other content such as blog posts and emails, and suits teams whose review cycles slow down publishing.

    8 Planable alternatives

    Pros

    • Realistic previews show posts as they will appear on each network
    • In-context comments and multi-level approvals
    • Also handles blog posts and emails

    Cons

    • Lighter on analytics and engagement than full social suites
    • The free plan caps the number of posts
    Cost / License
    FreemiumProprietary
    Platforms

Later vs its alternatives at a glance

Pricing, platforms and the key features of Later, compared with its most popular alternatives.

Later vs its alternatives at a glance
AppPricingPlatformsAnalyticsAuto-posting to social networksPost scheduling
LaterFree trialWeb, iPhone, Android
HootsuiteFree trialWeb, iPhone, Android
MetricoolFreemiumWeb, iPhone, Android
PublerFreemiumWeb, iPhone, Android, Browser extension
SocialBeeFree trialWeb
BufferFreemiumWeb, iPhone, Android

Later alternatives: frequently asked questions

What is the best alternative to Later?

The most popular alternative to Later is Hootsuite: Social media management for teams and agencies. Other great alternatives are Metricool, Publer, SocialBee, and Buffer.

Is there a free alternative to Later?

Yes, 7 alternatives are free or have a free plan, including Metricool, Publer, Buffer, and Postiz.

Is there an open source alternative to Later?

Yes, one open source alternative is listed: Postiz.

Is Later free?

Later is a paid app that offers a free trial.

Compare Later with its alternatives

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