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Hootsuite alternatives

Top Social Media Management like Hootsuite

The most popular alternative to Hootsuite is Buffer, which has a free version. Other great alternatives to Hootsuite are Later, Sprout Social, Agorapulse, and Sendible.

Most alternatives to Hootsuite are in the Social Media Management category, compared here by price, platform and features.

Hootsuite alternatives
AllFreeOpen source
12 apps

All Hootsuite alternatives

  1. Buffer

    4.7(34.6K) · App Store

    Buffer lets individuals and small teams schedule posts across the main social networks, collaborate on drafts and track engagement.

    12 Buffer alternatives

    Pros

    • Clean, simple interface for scheduling on major networks
    • Free plan for a few channels
    • Draft collaboration and engagement analytics

    Cons

    • Engagement tools are limited compared with full social suites
    • Per-channel pricing adds up with many accounts
    • Analytics are too basic for agency reporting
    Cost / License
    FreemiumProprietary
    Categories
    Social Media Management
    Platforms
    WebiPhoneAndroid
    Features
    AI assistantAnalyticsPost schedulingTeam collaboration
    Visit websiteMore about Buffer

  2. Later

    4.6(2.5K) · App Store

    Later helps brands and creators plan visual content for Instagram, TikTok and other networks with a drag-and-drop calendar and analytics.

    11 Later alternatives

    Pros

    • Visual drag-and-drop calendar for planning feeds
    • Strong focus on Instagram and TikTok
    • Auto-publishing with analytics on post performance

    Cons

    • No free plan, only a trial
    • Built for visual content, less suited to text-heavy networks
    Cost / License
    Free trialProprietary
    Categories
    Social Media Management
    Platforms
    WebiPhoneAndroid
    Features
    AnalyticsAuto-posting to social networksPost scheduling
    Visit websiteMore about Later

  3. Sprout Social

    4.2(1.3K) · App Store

    Sprout Social is a social media management platform for brands and agencies, combining scheduling and a shared content calendar, a unified inbox for messages and comments, analytics reports and social listening. It includes approval workflows, team permissions and conversation histories per contact. It is aimed at mid-sized and larger teams that need detailed reporting across many profiles.

    9 Sprout Social alternatives

    Pros

    • Unified inbox gathers messages and comments from every profile
    • Detailed analytics reports suited to client and management reviews
    • Approval workflows and permissions built for larger social teams

    Cons

    • Per-seat pricing gets expensive as the team grows
    • No free plan beyond the trial period
    • Feature depth can feel heavy for solo creators
    Cost / License
    Free trialProprietary
    Categories
    Social Media Management
    Platforms
    WebiPhoneAndroid
    Features
    AnalyticsContent calendarPost schedulingTeam collaborationUnified social inbox
    Visit websiteMore about Sprout Social

  4. Agorapulse

    4.2(161) · App Store

    Agorapulse is a social media management tool founded in France that brings publishing, a unified inbox, social listening and reporting into one interface. Its inbox lets teams process comments, mentions and messages like email, with assignment and saved replies, and its reports can tie social activity to website traffic and conversions. Agencies use it for client approvals and shared calendars.

    10 Agorapulse alternatives

    Pros

    • Unified inbox handles comments and messages like email
    • Reports can tie social activity to website traffic and conversions
    • Client approvals and shared calendars suit agencies

    Cons

    • Per-user pricing gets costly as teams grow
    • The free plan is very limited
    Cost / License
    FreemiumProprietary
    Categories
    Social Media Management
    Platforms
    WebiPhoneAndroid
    Features
    AnalyticsContent calendarPost schedulingTeam collaborationUnified social inbox
    Visit websiteMore about Agorapulse

  5. Sendible

    Sendible is a social media management platform designed for agencies that handle many client brands. It offers scheduling across the major networks, a content calendar, a unified inbox, client approval workflows and reports that can be white-labeled with the agency's own domain and logo. Integrations with Canva and stock image libraries let teams create posts inside the tool.

    8 Sendible alternatives

    Pros

    • White-label reports and dashboards with the agency's own branding
    • Client approval workflows built for agencies
    • Canva and stock image integrations for creating posts

    Cons

    • No free plan, only a trial
    • The interface feels less modern than newer tools
    • Costs rise with the number of client brands
    Cost / License
    Free trialProprietary
    Categories
    Social Media Management
    Platforms
    WebiPhoneAndroid
    Features
    AnalyticsContent calendarIntegrationsPost schedulingTeam collaborationUnified social inbox
    Visit websiteMore about Sendible

  6. Loomly

    4.0(121) · App Store

    Loomly is a social media management tool organized around a content calendar where teams plan posts, collaborate on drafts and run approval workflows before publishing. It suggests post ideas based on trends and key dates, previews content for each network, and includes an inbox for comments and messages plus analytics. It is aimed at marketing teams and agencies that coordinate several brands.

    9 Loomly alternatives

    Pros

    • Content calendar with built-in approval workflows
    • Post ideas based on trends and key dates
    • Previews show how posts will look on each network

    Cons

    • No free plan beyond the trial
    • Analytics are less detailed than dedicated reporting tools
    • Costs rise as you add brands and users
    Cost / License
    Free trialProprietary
    Categories
    Social Media Management
    Platforms
    WebiPhoneAndroid
    Features
    AnalyticsContent calendarPost schedulingTeam collaborationUnified social inbox
    Visit websiteMore about Loomly

  7. Planable

    Planable is a collaboration tool where marketing teams and agencies draft social media posts, preview them as they will appear on each network and gather feedback and approvals from colleagues or clients. Posts can be commented on in context, moved through multi-level approval and then scheduled. It also handles other content such as blog posts and emails, and suits teams whose review cycles slow down publishing.

    8 Planable alternatives

    Pros

    • Realistic previews show posts as they will appear on each network
    • In-context comments and multi-level approvals
    • Also handles blog posts and emails

    Cons

    • Lighter on analytics and engagement than full social suites
    • The free plan caps the number of posts
    Cost / License
    FreemiumProprietary
    Categories
    Social Media Management
    Platforms
    Web
    Features
    Content calendarPost schedulingReal-time collaborationTeam collaboration
    Visit websiteMore about Planable

  8. SocialBee

    SocialBee is a social media scheduler that sorts posts into content categories, such as tips, promotions or blog links, each with its own posting schedule, and can recycle evergreen posts automatically. It supports the main networks, offers an AI copilot for generating posts and strategy, and includes an engagement inbox and analytics. Optional done-for-you services can also handle content creation.

    11 SocialBee alternatives

    Pros

    • Content categories each get their own posting schedule
    • Automatic recycling of evergreen posts
    • AI copilot for generating posts and strategy

    Cons

    • No free plan beyond the trial
    • Setting up categories takes time before it pays off
    • Analytics are basic compared with dedicated reporting tools
    Cost / License
    Free trialProprietary
    Categories
    Social Media Management
    Platforms
    Web
    Features
    AI assistantAnalyticsContent calendarPost schedulingUnified social inbox
    Visit websiteMore about SocialBee

  9. Metricool

    2.7(112) · App Store

    Metricool combines scheduling, analytics and ad reporting for social networks, blogs and ad accounts, popular with freelancers and agencies.

    10 Metricool alternatives

    Pros

    • Scheduling, analytics and ad reporting in one tool
    • Covers blogs and ad accounts alongside social networks
    • Free plan for a single brand

    Cons

    • The interface packs a lot of data and can feel busy
    • Advanced reports and integrations require paid plans
    Cost / License
    FreemiumProprietary
    Categories
    Social Media Management
    Platforms
    WebiPhoneAndroid
    Features
    AnalyticsCompetitor benchmarkingPost scheduling
    Visit websiteMore about Metricool

  10. Publer

    4.8(26.5K) · App Store

    Publer is a social media scheduling tool that publishes to networks such as Facebook, Instagram, X, LinkedIn, TikTok, Pinterest and YouTube. It offers a calendar view, recurring and bulk scheduling, an AI assistant for captions and images, a link-in-bio page and analytics. Its free plan covers a few accounts, which suits freelancers and small businesses.

    9 Publer alternatives

    Pros

    • Recurring and bulk scheduling save time
    • Link-in-bio page and AI assistant included
    • The free plan covers a few accounts

    Cons

    • Analytics are less detailed than in agency-focused tools
    • Advanced features are reserved for paid plans
    Cost / License
    FreemiumProprietary
    Categories
    Social Media Management
    Platforms
    WebiPhoneAndroidBrowser extension
    Features
    AI assistantAnalyticsContent calendarLink in bioPost scheduling
    Visit websiteMore about Publer

  11. Typefully

    Typefully is a writing-first tool for creators and teams who publish on X, LinkedIn, Threads, Bluesky and Mastodon. Its distraction-free editor makes it easy to draft threads and long posts, preview them, then schedule or queue them, while AI features suggest improvements and rewrites. Analytics, team workspaces and shareable drafts for feedback round out the product.

    7 Typefully alternatives

    Pros

    • Clean, distraction-free editor built for threads and long posts
    • Publishes to X, LinkedIn, Threads, Bluesky and Mastodon from one place
    • Shareable drafts make it easy to collect feedback before posting

    Cons

    • Built for text posts rather than image- or video-first networks
    • No social inbox or listening tools like full social media suites
    • Advanced scheduling and analytics require a paid plan
    Cost / License
    FreemiumProprietary
    Categories
    Social Media Management
    Platforms
    Web
    Features
    AI assistantAnalyticsPost schedulingTeam collaboration
    Visit websiteMore about Typefully

  12. Postiz

    37.1Kstars

    Postiz is a self-hostable social media scheduler with AI-assisted writing, team workflows and support for many networks.

    6 Postiz alternatives

    Pros

    • Open source and self-hostable, keeping your data under your control
    • Supports many social networks from one dashboard
    • AI-assisted writing and team workflows

    Cons

    • Younger project, less polished than established tools
    • Self-hosting requires technical setup and maintenance
    Cost / License
    FreemiumOpen source
    Categories
    Social Media Management
    Platforms
    WebSelf-hosted
    Features
    AI assistantAnalyticsPost schedulingTeam collaboration
    Visit websiteMore about Postiz

Hootsuite vs its alternatives at a glance

Pricing, platforms and the key features of Hootsuite, compared with its most popular alternatives.

Hootsuite vs its alternatives at a glance
AppPricingPlatformsAnalyticsPost schedulingTeam collaboration
HootsuiteFree trialWeb, iPhone, Android
BufferFreemiumWeb, iPhone, Android
LaterFree trialWeb, iPhone, Android
Sprout SocialFree trialWeb, iPhone, Android
AgorapulseFreemiumWeb, iPhone, Android
SendibleFree trialWeb, iPhone, Android

Hootsuite alternatives: frequently asked questions

What is the best alternative to Hootsuite?

The most popular alternative to Hootsuite is Buffer: Plan, schedule and analyze your social media posts. Other great alternatives are Later, Sprout Social, Agorapulse, and Sendible.

Is there a free alternative to Hootsuite?

Yes, 7 alternatives are free or have a free plan, including Buffer, Agorapulse, Planable, and Metricool.

Is there an open source alternative to Hootsuite?

Yes, one open source alternative is listed: Postiz.

Is Hootsuite free?

Hootsuite is a paid app that offers a free trial.

Compare Hootsuite with its alternatives

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