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Apps with Heatmaps

4 apps

Top Heatmaps apps ranked by the community

  1. Matomo

    21.9Kstars

    Matomo, formerly Piwik, is an open source analytics platform that you can self-host for free or use as a hosted cloud service. It offers reports comparable to Google Analytics, including goals, e-commerce tracking and custom dimensions, while keeping all data under your control, and it can be configured to track without cookies. Premium plugins add heatmaps, session recordings, funnels and A/B testing.

    11 Matomo alternatives

    Pros

    • Free to self-host with full ownership of your data
    • Reports comparable to Google Analytics, including e-commerce
    • Can be configured for cookieless tracking

    Cons

    • Self-hosting means managing updates and database performance
    • Heatmaps, recordings and funnels are paid plugins
    • Interface feels dated next to newer analytics tools
    Cost / License
    FreemiumOpen source
    Categories
    Web & Product Analytics
    Platforms
    WebiPhoneAndroidSelf-hosted
    Features
    Cookieless trackingEvent trackingFunnelsGDPR compliantHeatmapsPlugins & extensions
    Visit websiteMore about Matomo

  2. PostHog

    40.2Kstars

    PostHog is an open source product platform that combines product and web analytics, session replay, feature flags, A/B testing, surveys and a data warehouse in one tool. It is built for engineers and product teams, with SQL access, an AI assistant and a free monthly usage allowance on PostHog Cloud. It can also be self-hosted for smaller deployments.

    12 PostHog alternatives

    Pros

    • Analytics, session replay, feature flags and A/B tests in one tool
    • Generous free monthly usage on PostHog Cloud
    • Open source with direct SQL access to your data

    Cons

    • Broad feature set can feel overwhelming for non-technical users
    • Usage-based billing is hard to predict as traffic grows
    • Self-hosting is only recommended for smaller deployments
    Cost / License
    FreemiumOpen source
    Categories
    Web & Product Analytics
    Platforms
    WebSelf-hosted
    Features
    A/B testingAI assistantAPI accessEvent trackingFunnelsHeatmaps
    Visit websiteMore about PostHog

  3. Hotjar

    Hotjar shows how visitors use a website through heatmaps of clicks and scrolling, recordings of real sessions, and on-site surveys and feedback widgets. It complements traffic analytics by revealing where people get stuck or hesitate, and includes AI help to create surveys and summarize responses. Hotjar is part of Contentsquare and is aimed at marketers, designers and product teams.

    8 Hotjar alternatives

    Pros

    • Heatmaps and session recordings that are easy to set up
    • On-site surveys and feedback widgets in the same tool
    • Accessible to marketers and designers without analytics expertise

    Cons

    • Free plan caps the number of sessions captured
    • Costs rise quickly with site traffic
    • Does not replace a traffic analytics tool for sources and page views
    Cost / License
    FreemiumProprietary
    Categories
    Web & Product AnalyticsForms & Surveys
    Platforms
    Web
    Features
    AI assistantFunnelsHeatmapsIntegrationsSession recording
    Visit websiteMore about Hotjar

  4. Microsoft Clarity

    Microsoft Clarity is a free behavioral analytics tool that records user sessions and generates click and scroll heatmaps, for websites as well as mobile apps. It flags frustration signals such as rage clicks, dead clicks and quick backs, integrates with Google Analytics, and uses Copilot to summarize sessions and insights. There is no paid tier and no traffic cap.

    7 Microsoft Clarity alternatives

    Pros

    • Completely free with no traffic cap
    • Flags rage clicks, dead clicks and quick backs automatically
    • Integrates with Google Analytics and summarizes sessions with Copilot

    Cons

    • Data is processed by Microsoft, which may not suit privacy-sensitive sites
    • No on-site surveys or feedback widgets
    • Recordings are only kept for a limited time
    Cost / License
    FreeProprietary
    Categories
    Web & Product Analytics
    Platforms
    Web
    Features
    AI assistantHeatmapsIntegrationsSession recording
    Visit websiteMore about Microsoft Clarity