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Metricool alternatives

Top Social Media Management like Metricool

The most popular alternative to Metricool is Later. Other great alternatives to Metricool are Postiz, Publer, Typefully, and Hootsuite.

Most alternatives to Metricool are in the Social Media Management category, compared here by price, platform and features.

Metricool alternatives
AllFreeOpen source
10 apps

All Metricool alternatives

  1. Later helps brands and creators plan visual content for Instagram, TikTok and other networks with a drag-and-drop calendar and analytics.

    11 Later alternatives

    Pros

    • Visual drag-and-drop calendar for planning feeds
    • Strong focus on Instagram and TikTok
    • Auto-publishing with analytics on post performance

    Cons

    • No free plan, only a trial
    • Built for visual content, less suited to text-heavy networks
    Cost / License
    Free trialProprietary
  2. Postiz is a self-hostable social media scheduler with AI-assisted writing, team workflows and support for many networks.

    6 Postiz alternatives

    Pros

    • Open source and self-hostable, keeping your data under your control
    • Supports many social networks from one dashboard
    • AI-assisted writing and team workflows

    Cons

    • Younger project, less polished than established tools
    • Self-hosting requires technical setup and maintenance
    Cost / License
    FreemiumOpen source
  3. Publer is a social media scheduling tool that publishes to networks such as Facebook, Instagram, X, LinkedIn, TikTok, Pinterest and YouTube. It offers a calendar view, recurring and bulk scheduling, an AI assistant for captions and images, a link-in-bio page and analytics. Its free plan covers a few accounts, which suits freelancers and small businesses.

    9 Publer alternatives

    Pros

    • Recurring and bulk scheduling save time
    • Link-in-bio page and AI assistant included
    • The free plan covers a few accounts

    Cons

    • Analytics are less detailed than in agency-focused tools
    • Advanced features are reserved for paid plans
    Cost / License
    FreemiumProprietary
  4. Typefully is a writing-first tool for creators and teams who publish on X, LinkedIn, Threads, Bluesky and Mastodon. Its distraction-free editor makes it easy to draft threads and long posts, preview them, then schedule or queue them, while AI features suggest improvements and rewrites. Analytics, team workspaces and shareable drafts for feedback round out the product.

    7 Typefully alternatives

    Pros

    • Clean, distraction-free editor built for threads and long posts
    • Publishes to X, LinkedIn, Threads, Bluesky and Mastodon from one place
    • Shareable drafts make it easy to collect feedback before posting

    Cons

    • Built for text posts rather than image- or video-first networks
    • No social inbox or listening tools like full social media suites
    • Advanced scheduling and analytics require a paid plan
    Cost / License
    FreemiumProprietary
    Platforms
  5. Hootsuite centralizes publishing, social inbox, listening and reporting for organizations managing many social accounts.

    12 Hootsuite alternatives

    Pros

    • Publishing, inbox, listening and reporting in one platform
    • Handles many accounts across large organizations
    • A large app directory extends the platform

    Cons

    • Expensive for individuals and small businesses
    • No free plan, only a trial
    • The interface can feel cluttered and unintuitive
    Cost / License
    Free trialProprietary
  6. Agorapulse is a social media management tool founded in France that brings publishing, a unified inbox, social listening and reporting into one interface. Its inbox lets teams process comments, mentions and messages like email, with assignment and saved replies, and its reports can tie social activity to website traffic and conversions. Agencies use it for client approvals and shared calendars.

    10 Agorapulse alternatives

    Pros

    • Unified inbox handles comments and messages like email
    • Reports can tie social activity to website traffic and conversions
    • Client approvals and shared calendars suit agencies

    Cons

    • Per-user pricing gets costly as teams grow
    • The free plan is very limited
    Cost / License
    FreemiumProprietary
  7. SocialBee is a social media scheduler that sorts posts into content categories, such as tips, promotions or blog links, each with its own posting schedule, and can recycle evergreen posts automatically. It supports the main networks, offers an AI copilot for generating posts and strategy, and includes an engagement inbox and analytics. Optional done-for-you services can also handle content creation.

    11 SocialBee alternatives

    Pros

    • Content categories each get their own posting schedule
    • Automatic recycling of evergreen posts
    • AI copilot for generating posts and strategy

    Cons

    • No free plan beyond the trial
    • Setting up categories takes time before it pays off
    • Analytics are basic compared with dedicated reporting tools
    Cost / License
    Free trialProprietary
    Platforms
  8. Sprout Social is a social media management platform for brands and agencies, combining scheduling and a shared content calendar, a unified inbox for messages and comments, analytics reports and social listening. It includes approval workflows, team permissions and conversation histories per contact. It is aimed at mid-sized and larger teams that need detailed reporting across many profiles.

    9 Sprout Social alternatives

    Pros

    • Unified inbox gathers messages and comments from every profile
    • Detailed analytics reports suited to client and management reviews
    • Approval workflows and permissions built for larger social teams

    Cons

    • Per-seat pricing gets expensive as the team grows
    • No free plan beyond the trial period
    • Feature depth can feel heavy for solo creators
    Cost / License
    Free trialProprietary
  9. Sendible is a social media management platform designed for agencies that handle many client brands. It offers scheduling across the major networks, a content calendar, a unified inbox, client approval workflows and reports that can be white-labeled with the agency's own domain and logo. Integrations with Canva and stock image libraries let teams create posts inside the tool.

    8 Sendible alternatives

    Pros

    • White-label reports and dashboards with the agency's own branding
    • Client approval workflows built for agencies
    • Canva and stock image integrations for creating posts

    Cons

    • No free plan, only a trial
    • The interface feels less modern than newer tools
    • Costs rise with the number of client brands
    Cost / License
    Free trialProprietary
  10. Buffer lets individuals and small teams schedule posts across the main social networks, collaborate on drafts and track engagement.

    12 Buffer alternatives

    Pros

    • Clean, simple interface for scheduling on major networks
    • Free plan for a few channels
    • Draft collaboration and engagement analytics

    Cons

    • Engagement tools are limited compared with full social suites
    • Per-channel pricing adds up with many accounts
    • Analytics are too basic for agency reporting
    Cost / License
    FreemiumProprietary

Metricool vs its alternatives at a glance

Pricing, platforms and the key features of Metricool, compared with its most popular alternatives.

Metricool vs its alternatives at a glance
AppPricingPlatformsAnalyticsCompetitor benchmarkingPost scheduling
MetricoolFreemiumWeb, iPhone, Android
LaterFree trialWeb, iPhone, Android
PostizFreemiumOpen sourceWeb, Self-hosted
PublerFreemiumWeb, iPhone, Android, Browser extension
TypefullyFreemiumWeb
HootsuiteFree trialWeb, iPhone, Android

Metricool alternatives: frequently asked questions

What is the best alternative to Metricool?

The most popular alternative to Metricool is Later: Visual social media planner and scheduler. Other great alternatives are Postiz, Publer, Typefully, and Hootsuite.

Is there a free alternative to Metricool?

Yes, 5 alternatives are free or have a free plan, including Postiz, Publer, Typefully, and Agorapulse.

Is there an open source alternative to Metricool?

Yes, one open source alternative is listed: Postiz.

Is Metricool free?

Metricool has a free plan, with paid plans that unlock more features.

Compare Metricool with its alternatives

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