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Brevo alternatives

Top Email Marketing & Newsletters like Brevo

The most popular alternative to Brevo is Mailchimp, which has a free version. Other great alternatives to Brevo are MailerLite, Klaviyo, ActiveCampaign, and HubSpot.

Most alternatives to Brevo are in the Email Marketing & Newsletters category, compared here by price, platform and features.

Brevo alternatives
AllFreeOpen source
9 apps

All Brevo alternatives

  1. Mailchimp, owned by Intuit, is an email marketing platform for designing campaigns, building automated customer journeys and organizing an audience with tags and segments. It also offers landing pages, signup forms, SMS in some countries and AI tools for content and send times. Its many integrations, including e-commerce platforms, make it easy to connect to an existing stack.

    10 Mailchimp alternatives

    Pros

    • Familiar, well-documented platform with many templates
    • Large integration library, including e-commerce platforms
    • Free plan for getting started with a small list

    Cons

    • Prices rise steeply as your audience grows
    • Unsubscribed contacts can still count toward billing
    • Free plan is restrictive, and key features require paid tiers
    Cost / License
    FreemiumProprietary
  2. MailerLite is an email marketing tool with an uncluttered drag-and-drop editor and an approachable automation builder. Besides campaigns, it can create landing pages, signup forms and simple websites, sell digital products and paid newsletter subscriptions, and run A/B tests. Small businesses and creators often choose it as a lighter alternative to larger marketing suites.

    11 MailerLite alternatives

    Pros

    • Clean drag-and-drop editor that is easy to learn
    • Landing pages, websites and paid newsletters included
    • Approachable automation builder for small businesses

    Cons

    • Account approval process can delay your first campaigns
    • Fewer advanced automation and reporting options than larger suites
    Cost / License
    FreemiumProprietary
    Platforms
  3. Klaviyo is a marketing automation platform for online stores that connects to Shopify, WooCommerce and other platforms to use order and browsing data in email and SMS campaigns. Merchants build flows such as abandoned cart or post-purchase sequences, segment customers by behavior and predicted value, and measure revenue per message. AI features help generate content and segments.

    7 Klaviyo alternatives

    Pros

    • Uses order and browsing data from Shopify and other platforms
    • Prebuilt flows for abandoned carts and post-purchase emails
    • Revenue attribution per message and predictive segments

    Cons

    • Becomes expensive as the number of active profiles grows
    • Overkill for businesses that don’t sell online
    • Advanced segmentation and reporting take time to master
    Cost / License
    FreemiumProprietary
  4. ActiveCampaign is a customer experience automation platform that combines email marketing, a visual automation builder, lead scoring and a sales CRM with deal pipelines. Automations can branch on behavior, site visits and custom data across email, SMS and connected apps. It is aimed at small and mid-sized businesses that need more advanced automation than basic newsletter tools provide.

    8 ActiveCampaign alternatives

    Pros

    • Powerful visual automation builder with behavior-based branching
    • Built-in CRM with deal pipelines and lead scoring
    • Many integrations with e-commerce and business apps

    Cons

    • Complex automations come with a real learning curve
    • Costs rise quickly as the contact list grows
    • No free plan beyond the trial
    Cost / License
    Free trialProprietary
  5. HubSpot is a customer platform built around a free CRM, with paid hubs for marketing automation, sales engagement, customer service, content management and operations. Contacts, deals, emails and support tickets share one record, and the Breeze AI tools help with writing, research and agents. It suits small and mid-sized companies that want marketing, sales and support in a single system.

    12 HubSpot alternatives

    Pros

    • Free CRM that covers contacts, deals and basic email tracking
    • Marketing, sales and service share one customer record
    • Large integration marketplace and extensive free training via HubSpot Academy

    Cons

    • Costs rise steeply once you need Professional-tier features
    • Marketing pricing grows with the number of marketing contacts
    • Upper tiers can involve onboarding fees and annual contracts
    Cost / License
    FreemiumProprietary
  6. Constant Contact is a long-established email marketing service aimed at small businesses and nonprofits. It offers a drag-and-drop editor with templates, automated series, list segmentation, SMS, event registration and social posting, backed by phone support. It favors ease of use over advanced automation, which suits teams without a dedicated marketer.

    7 Constant Contact alternatives

    Pros

    • Easy drag-and-drop editor with many templates
    • Phone support for small businesses and nonprofits
    • Event registration, SMS and social posting in one tool

    Cons

    • Automation is basic compared with ActiveCampaign or Klaviyo
    • Pricing climbs quickly with list size
    • No free plan beyond the trial
    Cost / License
    Free trialProprietary
  7. Kit

    Kit, previously called ConvertKit, is an email marketing platform designed for creators such as writers, podcasters and course authors. It combines landing pages and forms, visual automations, subscriber tagging and paid newsletters, and lets you sell digital products directly to your list. A recommendations network helps creators grow by promoting each other's newsletters.

    12 Kit alternatives

    Pros

    • Tag-based subscriber management suited to creators
    • Sell digital products and paid newsletters to your list
    • Recommendations network helps newsletters grow

    Cons

    • Email design options are deliberately simple
    • Gets expensive as the subscriber count grows
    • Advanced automations are reserved for paid plans
    Cost / License
    FreemiumProprietary
  8. Mautic is an open source marketing automation platform for running email campaigns, landing pages, forms, lead scoring and multi-step customer journeys. Self-hosting it keeps contact data on your own infrastructure, and its plugin system connects it to CRMs and other tools. It suits organizations with technical resources that want an alternative to proprietary automation suites.

    7 Mautic alternatives

    Pros

    • Free and open source marketing automation
    • Contact data stays on your own infrastructure
    • Campaign builder with lead scoring, forms and landing pages

    Cons

    • Installation and maintenance require technical skills
    • Needs a separate sending service for good deliverability
    • Interface is less polished than commercial automation suites
    Cost / License
    FreeOpen source
    Platforms
  9. listmonk is a free, open source newsletter and mailing list manager distributed as a single binary backed by PostgreSQL. It handles large subscriber lists, template-based campaigns, transactional messages via API and segmentation through SQL queries, and can send through any SMTP server or service. It suits developers and organizations that want to keep email marketing and subscriber data on their own servers.

    6 listmonk alternatives

    Pros

    • Free, open source and distributed as a single binary
    • Handles very large lists efficiently on PostgreSQL
    • Sends through any SMTP server or email service

    Cons

    • Requires self-hosting and a separate sending service
    • No visual automation builder or drip campaigns
    • Segmentation relies on SQL queries rather than a point-and-click tool
    Cost / License
    FreeOpen source
    Platforms

Brevo vs its alternatives at a glance

Pricing, platforms and the key features of Brevo, compared with its most popular alternatives.

Brevo vs its alternatives at a glance
AppPricingPlatformsAPI accessAudience segmentationEmail automationGDPR compliantLanding pages
BrevoFreemiumWeb, iPhone, Android
MailchimpFreemiumWeb, iPhone, Android
MailerLiteFreemiumWeb
KlaviyoFreemiumWeb, iPhone, Android
ActiveCampaignFree trialWeb, iPhone, Android
HubSpotFreemiumWeb, iPhone, Android

Brevo alternatives: frequently asked questions

What is the best alternative to Brevo?

The most popular alternative to Brevo is Mailchimp: Email marketing and automation platform for small businesses. Other great alternatives are MailerLite, Klaviyo, ActiveCampaign, and HubSpot.

Is there a free alternative to Brevo?

Yes, 7 alternatives are free or have a free plan, including Mailchimp, MailerLite, Klaviyo, and HubSpot.

Is there an open source alternative to Brevo?

Yes, 2 open source alternatives are listed, including Mautic and listmonk.

Is Brevo free?

Brevo has a free plan, with paid plans that unlock more features.

Compare Brevo with its alternatives

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