WooCommerce alternatives
Top E-commerce Platforms like WooCommerce
The most popular alternative to WooCommerce is Shopify. Other great alternatives to WooCommerce are PrestaShop, Magento Open Source, BigCommerce, and Ecwid.
Most alternatives to WooCommerce are in the E-commerce Platforms category, compared here by price, platform and features.
All WooCommerce alternatives
Shopify is a hosted commerce platform for creating an online store, selling on social networks and marketplaces, and taking payments in person with its point-of-sale app. It handles hosting, checkout, inventory and shipping, while a large app store and theme marketplace extend what a store can do. It scales from first-time sellers to large brands on the Shopify Plus tier.
12 Shopify alternativesPros
- Hosting, checkout, payments and security are handled for you
- Huge app store and theme marketplace
- Sells online, on social channels and in person with its POS app
Cons
- Monthly app subscriptions quickly raise the total cost
- Extra transaction fees apply when not using Shopify Payments
- Checkout customization is limited outside Shopify Plus
Cost / LicenseFree trialProprietaryCategoriesPrestaShop is an open source e-commerce application written in PHP and created in France. You install it on your own server and extend it with modules and themes from its marketplace, covering payment methods, shipping carriers, marketing and multilingual catalogs. It suits merchants who want a full-featured store that they, or an agency, host and customize.
8 PrestaShop alternativesPros
- Free and open source, with full ownership of your store
- Large marketplace of modules and themes
- Widely used in Europe, with many local payment and carrier modules
Cons
- Many essential modules are paid, so costs add up
- Hosting, updates and technical upkeep are your responsibility
- Major version upgrades can break existing modules
Cost / LicenseFreeOpen sourceCategoriesPlatformsMagento Open Source is the free, self-hosted edition of the Magento e-commerce platform, maintained by Adobe alongside its paid Adobe Commerce product. Written in PHP, it supports multiple stores, languages and currencies, complex catalogs and a large ecosystem of extensions and agencies. It is suited to merchants with development resources who need deep customization.
6 Magento Open Source alternativesPros
- Handles complex catalogs, multiple stores, languages and currencies
- Large ecosystem of extensions and specialized agencies
- Free and open source, with full control over code and hosting
Cons
- Resource-hungry, so it needs well-tuned hosting to perform well
- Development and maintenance require experienced PHP developers
- Some advanced features are reserved for the paid Adobe Commerce
Cost / LicenseFreeOpen sourceCategoriesPlatformsBigCommerce is a hosted e-commerce platform that targets mid-sized and enterprise merchants, including B2B sellers. It includes multi-storefront management, built-in B2B features, multi-currency selling and open APIs, and can serve as a headless back end behind a custom front end. Merchants pick it when they want SaaS convenience with more flexibility around integrations.
8 BigCommerce alternativesPros
- Strong built-in B2B features and multi-storefront management
- Open APIs and headless support for custom front ends
- Hosted platform with multi-currency selling out of the box
Cons
- Plan upgrades are required once annual sales pass set thresholds
- Smaller app and theme ecosystem than Shopify
Cost / LicenseFree trialProprietaryCategoriesPlatformsEcwid, now part of Lightspeed, is an e-commerce platform built to be embedded: you manage products in one place and add the store to an existing website, a WordPress site, social networks and marketplaces. It also offers a simple standalone Instant Site and mobile apps to manage orders. It is aimed at small businesses that already have a web presence and want to start selling quickly.
9 Ecwid alternativesPros
- Embeds a store into an existing website, WordPress or social pages
- Manage products once and sell across several channels
- Quick to start, with mobile apps to manage orders
Cons
- Store design options are limited compared with full platforms
- Advanced features and larger catalogs need higher plans
- Instant Site is basic as a standalone website
Cost / LicenseFree trialProprietaryCategoriesMedusa is an open source commerce platform for developers who want to build a custom store or marketplace rather than adapt a hosted product. It provides modular back-end building blocks for products, carts, orders, payments and fulfillment, an admin dashboard and APIs that any front end can consume. It can be self-hosted for free or deployed on the managed Medusa Cloud.
6 Medusa alternativesPros
- Modular back end for building custom stores and marketplaces
- Open source and free to self-host, with a managed cloud option
- Admin dashboard and APIs work with any front-end framework
Cons
- Needs developers, so it is not a ready-made store for non-technical merchants
- Smaller plugin ecosystem than Shopify or WooCommerce
Cost / LicenseFreemiumOpen sourceCategoriesPlatformsWix is a hosted website builder that lets you design pages by placing elements freely on a canvas or by starting from a template. Hosting, domains, an online store, bookings and blogging are built in, and an AI tool can draft a first version of a site from a few questions. It suits small businesses and individuals who want everything in one place.
12 Wix alternativesPros
- Free-form canvas lets you place elements anywhere
- Online store, bookings and blog built in
- AI tool drafts a first version from a few questions
Cons
- Switching templates later means rebuilding the site
- Free plan shows Wix ads and uses a Wix subdomain
- Sites cannot be exported to another host
Cost / LicenseFreemiumProprietaryCategoriesLemon Squeezy is a payments and storefront platform for software companies and creators. It acts as merchant of record, so it handles international sales tax and VAT, fraud and chargebacks on your behalf. It supports one-time products, subscriptions, software license keys, affiliate programs and email marketing. Stripe acquired it in 2024, and it charges a fee per transaction rather than a monthly plan.
6 Lemon Squeezy alternativesPros
- Acts as merchant of record and handles global sales tax and VAT for you
- Built-in license keys and subscriptions for software sellers
- No monthly plan, only fees per transaction
Cons
- Fees are higher than using a payment processor directly
- Product direction is less clear since the Stripe acquisition
- Storefront customization is fairly limited
Cost / LicenseFreemiumProprietaryCategoriesPlatformsSquarespace is a hosted platform for building websites, portfolios and online stores from designer templates. It bundles hosting, domains, e-commerce, email campaigns and appointment scheduling, with a section-based editor that keeps layouts consistent. It appeals to creatives and small businesses who care about design and prefer not to manage plugins.
12 Squarespace alternativesPros
- Polished designer templates with consistent layouts
- Hosting, commerce, email campaigns and scheduling in one place
- No plugins to install or keep updated
Cons
- No free plan beyond the trial
- Less layout freedom than canvas-based builders
- Fewer third-party extensions than WordPress
Cost / LicenseFree trialProprietaryCategoriesSaleor is an open source, API-only commerce platform built with Python and Django, with everything exposed through a GraphQL API. It handles multi-channel catalogs, several currencies and warehouses, and extends through webhooks and apps, while the storefront is built separately with any framework. Teams can self-host it or use the managed Saleor Cloud.
6 Saleor alternativesPros
- GraphQL-first API built for headless storefronts
- Handles multiple channels, currencies and warehouses natively
- Open source Python stack, self-hosted or on Saleor Cloud
Cons
- The storefront must be built separately by developers
- Smaller ecosystem and community than mainstream platforms
Cost / LicenseFreemiumOpen sourceCategoriesPlatformsGumroad lets creators sell digital downloads, courses, memberships and physical items from a simple storefront or checkout links. There is no monthly subscription: Gumroad takes a percentage of each sale instead. It also includes email updates and automated workflows for customers, discount codes and affiliate features, which suits independent writers, artists and developers.
7 Gumroad alternativesPros
- No monthly fee, since you only pay a share of each sale
- Very quick to start selling with a simple checkout link
- Handles memberships, courses, discount codes and affiliates
Cons
- Per-sale fees take a noticeable cut as revenue grows
- Limited storefront customization and branding
Cost / LicenseFreemiumProprietaryCategoriesPlatformsPayhip is an e-commerce platform for creators selling digital downloads, online courses, coaching, memberships and physical products. It provides a hosted store or embeddable buy buttons, handles EU and UK VAT on digital sales, and includes email marketing, coupons and affiliate tools. The free plan charges a fee on each sale, which paid plans reduce or remove.
7 Payhip alternativesPros
- Free plan to start selling digital products, with fees per sale
- Handles EU and UK VAT on digital sales
- Courses, coaching, memberships and coupons in one storefront
Cons
- Store design options are fairly limited
- Transaction fees on the free plan cut into margins
- Marketing tools are basic compared with dedicated email platforms
Cost / LicenseFreemiumProprietaryCategoriesPlatforms
WooCommerce vs its alternatives at a glance
Pricing, platforms and the key features of WooCommerce, compared with its most popular alternatives.
| App | Pricing | Platforms | Digital products | Inventory management | Mobile app | Payments | Plugins & extensions |
|---|---|---|---|---|---|---|---|
 WooCommerce | FreeOpen source | iPhone, Android, Self-hosted | |||||
 Shopify | Free trial | Web, iPhone, Android | |||||
 PrestaShop | FreeOpen source | Self-hosted | |||||
 Magento Open Source | FreeOpen source | Self-hosted | |||||
 BigCommerce | Free trial | Web | |||||
 Ecwid | Free trial | Web, iPhone, Android |
WooCommerce alternatives: frequently asked questions
What is the best alternative to WooCommerce?
The most popular alternative to WooCommerce is Shopify: Hosted e-commerce platform for online stores and in-person sales. Other great alternatives are PrestaShop, Magento Open Source, BigCommerce, and Ecwid.
Is there a free alternative to WooCommerce?
Yes, 8 alternatives are free or have a free plan, including PrestaShop, Magento Open Source, Medusa, and Wix.
Is there an open source alternative to WooCommerce?
Yes, 4 open source alternatives are listed, including PrestaShop, Magento Open Source, Medusa, and Saleor.
Is WooCommerce free?
Yes, WooCommerce is free to use.
Compare WooCommerce with its alternatives
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